Challenge

Define the brand's identity with original packaging designs, messaging, and marketing collateral with the brand's product offering and target consumer in mind.

Solution

The Design and Marketing teams focused on high-impact visual cues with punchy color codes to stand out in a heavily saturated territory. By utilizing cutting edge technologies, the brand's identity was defined with mesmerizing 3D effects and can't-miss color codes across the packaging design as well as through all of the marketing materials and support collateral.